The Social Business Model builds on the normal Business Model as it focuses on:

Beneficiary Segments

The beneficiaries normally do not show up in the normal Business Model as they are unable to financially cover the value provided

Social and Customer Value Proposition

Identify compelling rational of the return for the customer's associated payment and the value added to the social cause

Impact Measures

Gets people to think clearly about the impact of their model and how it is measured


Clearly identify what happens to profits and where you aim to reinvest it, concentrating on sustainability

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